Cool Thing of the Week: The Fun Theory

February 1, 2011

It’s Tuesday- and that means another edition of Cool Thing of the Week!

This week’s cool thing comes to us from the fine people over at Volkswagen. They started an initiative based on the simple principle that good change in behavior can be encouraged by making that change more fun. It’s called the “Fun Theory”. Here’s an example, check it out:

You can check out more examples on their website:

Think about it. What routine but necessary part of your life could you make more fun? How? Comment here